Hotel market segmentation is a method of segregating potential guests into various groups based on a set of shared characteristics. Your hotel revenue management system… Read More »Why Should Hotels Focus on Market Segmentation?
The post-pandemic world is going to be different. How we do business, how we sell our products and services, and how we conduct our marketing… Read More »7 Marketing Ideas to Grow Your Hotel Business In the Post-Pandemic World
For hotels, finding the perfect automated hotel revenue management software is vital to provide clients a stellar guest experience.
The hospitality industry is highly vulnerable to the impact of reputation management. Today’s travelers are empowered with technology to make lodging decisions based on a… Read More »An Ultimate Guide to Hotel Reputation Management
What is Hotel Data Analytics? Hotel data analytics refers to qualitative and quantitative processes and techniques used to enhance productivity, marketing strategies, occupancy rates, and… Read More »Data Analytics for Hotels
Over the past two decades, the hotel industry has had quite a journey. New technologies and changing consumer behaviour has radically changed the way the… Read More »OTA Optimization
You may have the most engaging and appealing hotel website, but if you don’t have an embedded booking engine, your website won’t allow your guests… Read More »Booking Engine for Hotels
New and emerging technologies are bringing about a paradigm shift across a myriad of industries. The players that adapt and evolve with time are able… Read More »4 Questions You Need to Ask While Investing in a Hotel Revenue Management Software
The industry has observed a major shift from basic inventory management to a strategic marketing approach. And, the hospitality experts who learned to evolve with… Read More »How to Increase Hotel Revenue?
If you want to attract the right customer on the right day and at the right price, consider optimizing your revenue management strategies with these… Read More »7 Sure-Fire Revenue Management Strategies for Guaranteed Increase in Hotel Sales