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The industry has observed a major shift from basic inventory management to a strategic marketing approach. And, the hospitality experts who learned to evolve with the shift became the big players. However, a huge part of the industry now relies on modern-day hotel management methods. Find out the latest hotel

If you want to attract the right customer on the right day and at the right price, consider optimizing your revenue management strategies with these 7 tips: Understand Your Target Market This is the very first step to achieving sustainable hotel growth, and it starts with defining your target audience.

Every successful hotel charges different room rates all through the year. But, even when hotels have different pricing models depending on market demands and seasons, hotel revenue management can be further optimized with dynamic pricing strategies. What is Dynamic Pricing in Hotel Industry? In the hotel industry, dynamic pricing refers to the

New and emerging technologies are bringing about a paradigm shift across a myriad of industries. The players that adapt and evolve with time are able to add value to the end-user experience and those who fail, are left behind. In the case of hotels, artificial intelligence is transforming overall hotel

Increasing occupancy and sales is not easy, especially with growing competition and saturation that has been brought about in the hotel industry by OTA distribution. However, the same online travel agents that are making it hard for hotel owners to drive more bookings also make for a great marketing platform